Kamprad explains his social philosophy

 

Ingvar Kamprad Haparanda June 2010.jpg

 

Kamprad explains his social philosophy in his “Testament of a Furniture Dealer”: “It is not only for cost reasons that we avoid the luxury hotels. We don’t need flashy cars, impressive titles, uniforms or other status symbols. We rely on our strength and our will!”

Ingvar Kamprad/founder Ikea

 

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